Starbucks Trying to Save its’ Soul

BAM vs. Starbucks A Lesson In Smart Marketing

BAM vs. Starbucks - A Lesson In Smart Marketing April 6th, 2007 ’ I like to use offline marketing examples oftenon my blog for a coupleof reasons… BAM vs. Starbucks A Lesson In Smart Marketing[...]

Save On Disney Tickets

Save On Disney Tickets Posted on April 5th, 2007 in Marketing by Chris Padgett You don’t have to pay regular price for your Disney Tickets. Discount… Save On Disney Tickets[...]

Selling the Soul of the Business

Successful businesses usually get that way by doing something well. Really successful businesses get that way by doing something well and documenting, duplicating, and training associates on how to do it using a system. A killer innovation strategy in these cases is to look at what you do well and determine[...]

If this works, then Diet Coke does, in fact,…

There’s an interesting article on Starbucks in BusinessWeek, with CEO Howard Schultz walking the magazine through his vision of Starbucks 2007 and… If this works, then Diet Coke does, in fact,...[...]

Save 95% on screen capture video…

You’re gonna love me for this one… If you want to create your own screen-capture videos Camtasia-style, but don’t want to fork over 300 bucks, go here: http://www.i-65.com/cs This latest creation does the audio, video, and URL re-direct like Camtasia at 5% of the cost.  Yeah, do the math… 5%[...]