Mash up of New Marketing

Mash ups… They’re not just for kids any more!

YouTube star and octogenarian sweetheart Sue Teller has posted a how-to video for making musical mash-ups. We’re not sure what to make of this; has… Mash ups... They're not just for kids any more![...]

JamGlue Gets Mixed Up

JamGlue Gets Mixed Up May 17th, 2007 by millionmedia Jamglue is a great website for those who like to mash up their favourite tracks. It combines a… JamGlue Gets Mixed Up[...]

MySpace for the CRM Crowd

SalesForce.com just announced AppSpace, a MySpace for companies to create a secure CRM (customer resource management) environment for sharing files and ideas. The collaboration software enables companies to create custom applications and mash-up SalesForce applications to enhance communications with its customers. Customers log on and theoretically they will see an[...]

NBA Scores Big With Video

The NBA scores a triple-double by inviting fans to mash-up music with video highlights. In partnership with EyeSpot.com, the league is offering the NBA.com Highlight Mixer, which fans use to create highlight reels and add music from labels including Surfdog Records and Geffen. As I’ve been saying, entertainment companies will[...]

MTV Takes on MySpace and YouTube

MTV used to own the 13-25 year-old media market, and they are determined to get it back. MTV Networks, which also owns Comedy Central, will build thousands of websites in support of its TV programs and let loose its archives with ad-supported free video. Reuters has the lowdown on MTV’s[...]