Newspapers are poised to claw back lost advertising by attracting big brands to their own online operations The migration of advertising spending to the internet is fast leaving traditional newspapers and even TV stranded. The gap is getting wider, as growth in online advertising - at 41% in 2006 - far outstripped growth in national […]

Rocketboom, the “original” for profit vlog, is still having a hard time monetizing its content despite providing more than 200,000 downloads per day. Per MarketWatch, advertisers aren’t interested in his “small” audience, which shows that web video is too splintered to be mass media. Publishers are faced with two choices — work with ad networks to aggregate […]

Wouldn’t it be nice if you didn’t have to worry about filling up your TiVo with programs or that the hard drive on the box would go south and screw up your viewing plans? That is the dream behind “network DVRs,” where cable TV companies would make the copies for you and save it on […]

One day in church. A funny collection of events in the church calendar from wedding bloopers to the kid who does not get offered the communion wafer. Enjoy and watch out for the priest who goes searching for something he has dropped.On the subject of religion here is a fascinating story we found about Edwin […]

…get a special issue of theMarketingblog like this one for your company. Another example of one of our special guest issues. Get more quality leads for your people - get more new business… call Will Corry today 01784 434 412 - your time will be well spent. Published by Chris HouchensContinue reading: …get a special issue […]

Publish the conversation. Discover how www.themarketingblog.co.uk have developed a new `deep conversation’ option (a special guest issue). The objective… to get your company more exposure and more ‘conversations’ with prospects.We have had great results from these guest issues last month. Read them now to see how you could use this new deep conversation concept to get more bottom line […]

Due to the Australia distraction we skipped last week’s update of the search marketing blogs list. We’re still holding a few blogs in queue to accumulate more content for those that might be wondering. Thanks to Amie Krone for helping out this week! SLI Systems - Dr. Shaun Ryan comments on the […]

Old media needs to learn about distribution if they want to survive in the fast-paced online, according to IAC’s Barry Diller. Diller says (as quoted in the Financial Times that video and print publishers who resist decentralized content distribution will fall into the same trap of the music biz that has seen copyright infringement and […]

If you want to know the weather in Bangalore or Mumbai, don’t go to weather.com, just answer your home phone. Companies are offshoring their customer service departments faster than you can say “tax loophole,” and now telemarketing is tapping into the large international English speaking population by transferring jobs overseas. Now I’m not a protectionist, but for […]

The question isn’t quite as ominous as it may sound, Digg isn’t going to create another category labeled coupons anytime soon, at least not that I know of, but there are a few folks out there taking advantage of Digg for their own profit (none of this is new). However, it might not […]

When reviewing search marketing blogs each week for inclusion in our big list, one of the most consistent problems we see is that blog owners don’t make it easy to subscribe. Either there is no icon for the RSS feed or it’s hidden way below the fold. Something as easy as adding a prominient RSS button […]

RealNetworks is offering its Rhapsody music service through a Wi-Fi handheld computer, the Nokia N800 Internet Tablet. While this won’t compete with an iPod for convenience, it show that delivering streams over Wi-Fi may be a viable alternative to streaming through the cell phone networks. RealNetworks is trying to expand its presence in the mobile world. […]

There’s just something about the south… No I’m not talking about Georgia or Alabama or Louisianna, right now I’m only speaking of Florida. Most people don’t consider Florida to be part of the “true South” and I’m totally fine with that, because I can still get sweet tea in any restaurant in Merritt Island […]

Adobe Labs released a very fun and useful tool for anyone that would like to learn about combining colors or creating what they call color themes. The tool is called kuler. (Requires the latest Flash player to view) kuler is a designer playground and community that allows anyone to create color combination palettes and publish them […]

It may feel like everyone in the universe is using Google’s PPC network, but that’s not true. Consumer publisher Conde Nast’s U.K. division passed over Google and Yahoo and is going with MIVA’s PPC service. Conde Nast’s 12 websites get more than 54 million page views per month, so it’s a significant win for MIVA. Ads […]

Marketing online is a mixed bag. While search marketing is high impact and high value, it’s not the only game in town. In this week’s poll, I’ve assembled a variety, but not comprehensive, list of web site marketing channels that are alternatives to standard search engine marketing. Some are true, stand alone channels. Some offer […]

When Imran Hakim of iTeddy based in Bolton booked his stand at the Toy Fair he had no idea what to expect as a new entrant to the market. iTeddy, however, proved hugely popular with the audience so much so that Hakim twice had to draft in additional staff to cope with the level of […]

… what’s on your desk? A nationwide survey to judge the power of promotional merchandise in the workplace. Please take just two minutes to complete this survey and you could win one of ten pairs of annual cinema tickets. .Enter here. Published by Chris HouchensContinue reading: Cinema tickets to be won

… what’s on your desk? A nationwide survey to judge the power of promotional merchandise in the workplace. Please take just two minutes to complete this survey and you could win one of ten pairs of annual cinema tickets. Enter here. Published by Chris HouchensContinue reading: …free annual cinema tickets to be won

Let me win please!  NDL Group continue to deliver the big idea this month. NDL are offering you the opportunity to be amongst the first gig-goers to stand on the freshly pressed and dressed turf at the (finally) finished Wembley Stadium! To enter their sparkly-shiny prize draw, click on this little beauty: let me win please! […]

 … spend over œ5000 of any of the vouchers inside and receive a free break in Paris Includes 2 return flights (including airport taxes) and 1 nights accommodation in a 4* Hotel.Contact Graham Howarth at p&mm on 01908 608000  Graham.Howarth@p-mm.co.uk Published by Chris HouchensContinue reading: … spend over Ã�Â�5000 of any of the vouchers inside and […]

 … spend over £5000 of any of the vouchers inside and receive a free break in Paris Includes 2 return flights (including airport taxes) and 1 nights accommodation in a 4* Hotel.Contact Graham Howarth at p&mm on 01908 608000  Graham.Howarth@p-mm.co.uk Published by Chris HouchensContinue reading: … spend over Ã�£5000 of any of the vouchers inside and […]

Eye catching, practical and bound to create a talking point Eco Incentives’ range of wooden USB memory sticks are a great way to enhance any promotional or marketing campaign. The genuine wooden memory sticks are manufactured from windfall branches that have blown to the forest floor before having the USB professionally added to them. Available […]

The most important step for any company considering using a PR consultancy comes well before the procurement process even begins. The Twelve Consultancy offers its tips on making the most crucial decision - figuring out what you want from your PR agency.  Determining what you’re looking for in an agency from the start will make […]

Video: The Subterranean Skier The 60-second film, which has been viewed by more than 100,000 people on the internet, shows the man hurtling down the 100m escalator at Angel station in North London at a speed of more than 48km/h. In the footage, shot from a camera in the man’s helmet, passengers can be seen […]

You covered us last year in Best of the New UK Marketing websites. We thought we’d drop you a line again as we have just launched a new ad platform on the site and thought that your readers would be interested and that we could have a  plug in www.themarketingblog.co.uk ?The ad platform we are […]

Last week I posted a well received rundown of five reasons you should attend the upcoming Search Engine Strategies conference in New York, April 10-13. A few additional items regarding TopRank’s involvement were not included and I’ve been getting a little chiding from our “gratuitous self promotion” department about that. First, Online Marketing Blog has been […]

The past 2 weeks have been nuts so I’m a bit behind on a few announcements that I’ve been meaning to draw attention to. For example, Andy Beal’s announcement of the second Marketing Pilgrim SEM Scholarship for Spring 2007. Scholarship prizes worth more than $10,000 will be awarded. This is a great opportunity for budding […]

ClipBlast has upgraded its video search engine with more detailed categorizations and a cleaner search and browse interface. This is a healthy sign that video search is quickly maturing and will soon be a viable option for advertisers. ClipBlast doesn’t interject video ads into the content, it merely links to other video sources. The interface allows […]

Yesterday I received an email from our new blog host. It reads: This message is in regards to your (hosting company name) account “toprank”, which resides on the server xxxx.hostingcompany.com. Due to problems it was causing on the server, we were forced to disable the following script located in your account: /usr/www/users/toprank/tools/rss-buttons For future reference, please take a look at our […]